Imagine cruising through your city, serving up mouthwatering, authentic lobster rolls that keep customers coming back for more. With a Masshole Lobster Truck franchise, you’re not just running a food truck—you’re delivering a taste of New England straight to the streets, where demand for high-quality, gourmet street food is at an all-time high. Voted San Antonio’s #1 food truck and featured in countless publications, Masshole Lobster Truck has built a devoted fan base and a reputation for excellence. Now, you have the opportunity to bring this exciting concept to your own community.

Unlike traditional restaurant franchises, a Masshole Lobster Truck offers a unique, mobile approach to food service with lower startup costs, greater flexibility, and high profit potential. Food trucks have become a driving force in the industry, generating over $1.2 billion annually, and the demand for fresh, innovative street food continues to grow. With lobster rolls and seafood gaining popularity across the country, this business model positions you to capitalize on a thriving market while running a business on your terms.

The appeal of a food truck franchise lies in its ability to attract a loyal following without the overhead of a brick-and-mortar location. Masshole Lobster Truck makes marketing simple, leveraging social media and location-based promotions to draw crowds wherever the truck rolls. Whether you’re catering to festivals, corporate events, or local hotspots, your business remains agile, meeting customers where they are and maximizing sales opportunities. And with a menu featuring premium yet affordable lobster rolls, burgers, and seafood favorites, customers return again and again for a taste of something special.

Franchisees receive hands-on training and continuous support, from selecting a prime territory to mastering proprietary recipes that set Masshole Lobster Truck apart from the competition. Vendor relationships, streamlined food prep, and operational guidance ensure you hit the ground running with confidence. You don’t need a background in food service—just an entrepreneurial mindset, a love of great food, and a desire to bring a top-tier dining experience to your city.

With an initial investment that’s significantly lower than a traditional restaurant, Masshole Lobster Truck makes business ownership more accessible than ever. Veterans even receive a 10% discount on the franchise fee. The food truck industry is growing rapidly, and now is the time to stake your claim in this booming market. If you’re ready to take control of your financial future while delivering an unforgettable culinary experience, a Masshole Lobster Truck franchise is your ticket to success. Let’s get rolling!

Candidate Buying Points

• Loyal Fans
  • Cater to loyal fans who look for a new gourmet experience at venues all over town.
• Affordable
  • Cook up an on-the-go menu with an affordable selection of lobster rolls and burgers that brings back guests again and again.
• Flexibility
  • Get rolling on your schedule with a business model that has built-in flexibility.
• Easy marketing
  • Showcase your location schedule with simple, inexpensive online marketing that can help build a devoted following and grow your seafood food truck business.

Ideal Candidate:

Entrepreneurial spirit; Business-minded approach; Interest in owner-operator opportunity; A person that would consider themselves a “foodie;” Talent for delivering the right customer experience; Hankering for a career on the move