Own the Future of Fueling!
WetFuel is a Veteran-owned, SBA-certified franchise redefining how America fuels. With one truck and one driver, franchisees deliver diesel, gasoline, and DEF direct-to-tank 24/7 creating recurring revenue, reducing downtime, and building a high-margin business in a recession-resistant industry.
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What You Sell
Fleet Fueling: transparent tickets for every truck, machine, and generator.
Direct-to-Tank, 24/7: fueling into the customer's equipment so they are ready daily.
Construction & Generator Fueling: high-volume, repeatable routes that anchor daily gallons.
DEF Delivery: simple add-on that lifts average ticket size.
Why This Works
This is a lean, high-profit franchise built on an essential, recession-resistant service. Overhead stays low, staffing stays light, and margins stay strong because fleets always need fuel.
Proven system: straightforward services, clear SOPs, tech-enabled dispatch, and invoicing
Lean model: most owners launch with one truck and one driver
Scalable growth: add routes before adding staff, turning gallons into profits