Why Choose Home Guys?

Home Guys is more than a brand. It is a systemized real estate business model built for investors who want to scale predictably, not gamble on one-off wins. Our focus is on creating repeatable acquisition and disposition processes that turn real estate investing into a durable, long-term business.

Expert REI Marketing

Full-spectrum lead generation powerhouse with TV, radio, and digital advertising backed by 8+ years of proven results and millions in tested ad spend.

Industry-Leading Software

Cutting-edge CRM solutions, AI agents, automated workflows, and performance tracking tools purpose-built for real estate investors.

Capital & Lending

Set up private investment funds, connect with lenders, and access up to 100% financing to scale your investment portfolio.

Our marketing agency isn’t just another vendor running ads—we’re a performance-driven partner with skin in the game. We’ve managed over $10 million in ad spend, testing and optimizing every channel from traditional TV and radio to cutting-edge digital campaigns. Our proprietary Todd the Bigfoot AI marketing automation system ensures leads are nurtured automatically, maximizing conversion rates while minimizing your time investment. Every campaign is tracked with measurable KPIs, giving you complete visibility into your marketing ROI.

Operational Excellence

Transaction Management & Financial Systems

Scaling your real estate business requires more than just finding deals—it demands operational excellence and financial discipline. Home Guys USA provides the infrastructure to handle every aspect of your transactions while implementing world-class financial management systems.

Professional Transaction Coordination

Our experienced TC department manages your deals at $750 per transaction, providing streamlined closing processes, reduced administrative burden, and consistent execution.

Profit First Financial Management

We implement the proven Profit First methodology, set up professional accounting systems, and provide CFO-level guidance to optimize cash flow and ensure your business remains financially healthy as you scale.

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Save Time

Skip years of trial and error. Leverage the proven systems we’ve built over nearly a decade of successful operations. Anytime you get stuck, you'll have a team of industry veterans on speed dial.

Earn More

Access our highest-converting lead sources, optimized marketing, and negotiation scripts to maximize every opportunity.

Grow Faster

From custom-built CRM to vendor partnerships and branding assets, we give you the fuel to scale—fast.

Why Choose Home Guys?

Home Guys is more than a franchise brand. It is a systemized real estate business model built for investors who want to scale predictably, not gamble on one-off wins. Our focus is on creating repeatable acquisition and disposition processes that turn real estate investing into a durable, long-term business and then duplicating this platform with new franchise partners in markets around the United States.

We deliberately do not focus on HGTV-style house flipping. Those projects are capital intensive, time consuming, and often far less profitable than they appear. Instead, Home Guys teaches proven strategies designed around consistency, velocity, and risk control, allowing franchisees to grow without being dependent on renovation-heavy deals.  This is real world, tangible and profitable real estate deal creation.  

Our franchise model is built for entrepreneurs who want freedom and flexibility without starting from scratch. Every system, tool, and workflow is designed to be documented, repeatable, and scalable so you can grow a real business rather than chasing individual deals.

Just as important, we are deeply committed to the success of each franchisee. We grow intentionally and add new locations only at a pace we can fully support. That means hands-on guidance, accountability, and ongoing resources without dilution. The average franchisee gets set up and closes their first deal within 90 days of starting our thorough training program.